Dalby Firewood
Dalby Firewood is a leading supplier of sustainably sourced hardwood logs and wood products, serving trade and retail customers across the UK.
The challenge
Dalby Firewood relies on their website’s e-commerce functionality as their sole route to market. They also manage and run their order fulfillment and administration operations from the website. When they approached us, their existing website was ten years old and they needed to modernise to ensure business continuity while preserving the aesthetic of their established brand identity.
The solution
We replatformed Dalby Firewood’s website using WordPress and WooCommerce. By developing custom code, we enabled Dalby Firewood to schedule deliveries seamlessly and automate customer notifications, keeping their business-critical operations efficient.
To personalise the buying experience, we designed a bespoke pricing functionality that gives customers accurate quotes based on their location. An intuitive product finder with intelligent filtering was introduced to help customers find relevant products quickly.
We updated the design and improved the usability of the navigation, while retaining familiar branding elements and essential touchpoints of the user journey.
The results
- Dalby Firewood’s business operations are now streamlined and efficient.
- Customer experience has been enhanced with custom pricing and intelligent product search.
- The flexible WooCommerce platform allows for cost-effective integration of new features, to support future business growth
First class company to deal with. Extremely professional in all aspects of web design and functioning. I am the owner of a Google 5 star rated E-commerce business and could not have achieved this without their expertise. Can not rate them highly enough.
Joseph Woodhead, Dalby Firewood.
Visit: www.dalbyfirewood.com
